ESBS | Professional Master’s in International Sports Management (online)

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Spain's #1 Master

Best Master’s Degree in Sports Management 2017, 2018, 2019, 2022 and 2024

95%

Employability

of students one year after finishing the programme

85%

International students

8 out of 10 students come from abroad

Our online Professional Master’s in International Sports Management, developed by ESBS European Sport Business School in collaboration with Centro de Formación Valencia C.F. (MBA Valencia C.F.), is designed to train active professionals in the sports sector, including elite athletes who wish to advance their careers without giving up their work or training commitments. The program aims to equip professionals with the skills to manage and lead sports organizations, facilities, and events at an international level, offered in an online format that provides maximum flexibility for students.

Recognition and prestige

Since its launch in 2009, this program has established itself as one of the most recognized in Spain, being named Best Master in Sports Management in 2017, 2018, 2019, 2022, and 2024, and ranking among the best in Europe in 2018, 2022, and 2024, according to the British publication’s ranking..

Online training from the best Master’s in Sports Management in Spain in 2017, ’18, ’19, ’22, and ’24.

Degree certified by CUALIFICAM of the Fundación para el Conocimiento Madri+d for the certification of the quality of Professional Master’s Programs.

Leadership Development
We train industry professionals to lead and manage effectively in the global sports sector.
Practical methodology
Through case studies, we ensure that learning is directly applicable to the needs of your organization.
Job Placements
We offer personalized mentoring to facilitate participants’ integration into strategic roles within the company.

Programme aimed at

University graduates seeking to acquire the training necessary for the management and leadership of sports organizations, facilities, and events.

You'll be able
to work in

Your own company

Marketing

Sport Sponsorship

Sports events management

Sports facility management

Sports club management

Business Developmen

Internationalisation

Human Resources

Athlete representation

According to the Sport Global Market Report (2025), Sports market size has reached to $495.38 billion in 2025 globally, and is expected to grow to $654.22 billion in 2030 at a compound annual growth rate (CAGR) of 5.8%.

Major trends include immersive fan engagement technologies, rising monetization through digital media rights, growing popularity of esports and competitive gaming, expansion of wellness-oriented participatory sports, enhanced use of data analytics in performance and fan insights (Global Sports Market Report, 2025).

According to Deloitte (2025), the global sports industry is facing a strong professionalization phase, with growing investments in talent, technology, data analytics and fan experience. So, the industry needs leaders with advanced skills in business management, not just sports experience.

Faculty

Jorge Coll

ESBS European Sport Business School

President & Founder at ESBS | Marketing and Sponsorship Sports Advisor | University Lecturer.

Alberto Talavera

Asociación Española de Gerentes de Golf (AEGG)

Dedicated to the professionalization of the golf industry, constantly improving the training of directors and managers. Over two decades of experience in business management and strategy.

Juan Crespo Ruiz-Huerta

Ruiz-Huerta & Crespo Abogados

Sports Law consultant at Ruiz-Huerta & Crespo Abogados. Coordinator of sports law courses at European Sport Business School. Over a decade of experience in sports law.

Maribel Vilaplana

Levante UD

Consultant and trainer in high-impact communication. Journalist, speaker, and event host. Communication and Institutional Relations Advisor at Levante UD and official spokesperson for the club.

Arturo Castello

Valencia Innovation Capital

Deputy Technical Director en Valencia Innovation Capital apoyando a que la ciudad de Valencia se posicione como un hub global de innovación, talento e inversión. Anteriormente CEO de Encom Games.

Antonio Bolaños

ESBS European Sport Business School

Former General Manager at Volvo Ocean Race. Consultant for projects that combine sports, strategy, events, finance, marketing, and sports tourism.

Pedro Malabia

Liga F

Sports executive with over 20 years of experience in strategy and business development for clubs, leagues, and sports organizations. Currently serves as Chief Strategy Officer at Liga F and was previously Head of Women’s Football at LALIGA.

Laura Meseguer

Eurosport

Freelance journalist specializing in cycling with Eurosport Spain and Eurosport International. Author of the book “Metiendo Codos” about Spain's golden generation in cycling.

Pablo Pernia

Valencia Ricardo Tormo Circuit

Communications Director at Circuit Ricardo Tormo. Journalist with a strong background in motorsports and institutional communication. Specialist in digital communication and social media.

David Cózar

Altafit

Supply Manager and Director of Altafit Uruguay, Altafit Arena, and Altafit Campanar. A finance professional passionate about team management and sports. Previously worked at Deloitte and OVB Allfinanz.

Borja Eroles

Valencia CF

Operations Coordinator at VCF Academy. His trajectory at Valencia CF has spanned almost a decade where he previously held roles within the International Sports Development and Event Management areas of the group.

Study Programme

Module I

The Sports Indutry. Strategic Management in Sports Organizations
(8 ECTS)
Module II

Legal Aspects in Sport
(3 ECTS)
Module III

Operations: sustainable management of sports facilities and events
(12 ECTS)
Module IV

Financial management in sports organisations
(6 ECTS)
Module V

Human resources and management skills
(4 ECTS)

Module VI

Sports Marketing
(4,5 ECTS)
Module VII

Communication management in sports entities
(3 ECTS)
Module VIII

Communication management in sports entities
(3 ECTS)
Module IX

Master's thesis. Business plan
(6 ECTS)
Module X

Professional internships in sports organizations
(12 ECTS)

Professional Experience

Get to know yourself - We get to know you:

During the first three months, we will study, analyse, and work on your professional profile through the Labour Insertion department.

Calendar And Fees

Duration:

9 months

October 2026 and February 2027

Price:

7.500€

Language:

Spanish or English

Format:

Online

Credits:

60 ECTS

Optional :

Optional additional trip to Paris

375€ per student. Flight not included

Request more information!

ESBS | Professional Master’s in International Sports Management - ONLINE

Become a leader in today’s global sports industry